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Old Dominion University announced today that it has commissioned PricewaterhouseCoopers, the world's largest professional service organization, to conduct a market assessment of the Hampton Roads area to measure potential financial support for a football program.

The ODU Board of Visitors voted in June to start a Division I-AA football program in the fall of 2009, provided certain provisions are met prior to June 1, 2006. One provision is a favorable market assessment.

PricewaterhouseCoopers will begin work immediately to assess market support by surveying and interviewing university and Hampton Roads constituents.

Most recently, PricewaterhouseCoopers has completed market and financial analysis projects for the potential expansion of Wake Forest's Groves Stadium, the University of Connecticut's jump from I-AA to I-A in football and the reclassification of the Northern Kentucky University athletics program from Division II to Division I.

The PricewaterhouseCoopers study is expected to be completed by November and presented to the ODU Board of Visitors at its December meeting.

For more information contact Debbie Byrne in Athletics at 683-3359.

This article was posted on: August 24, 2005

Old Dominion University
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Room 100 Koch Hall Norfolk, Virginia 23529-0018
Telephone: 757-683-3114

Old Dominion University is an equal opportunity, affirmative action institution.