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Old Dominion University will host the North American Society of Sport Management's annual conference May 29 through June 2 at the Ramada Plaza Resort in Virginia Beach.

The conference is the world's largest academic sport management gathering with more than 300 attendees coming from around the world, including those from Australia, Japan, New Zealand, England, Ireland, Mongolia and Germany.

Rick Jones, president and CEO of the GEM Group, an Atlanta-based sport marketing firm, and Michael Lysko, commissioner of the Canadian Football League, will be the keynote speakers.

Robert Case, coordinator of the Old Dominion sport management program, will present his research on "Economic, Governance and Ethical Issues Associated with Bidding for and Hosting the Olympic Games in the United States," an examination of the Salt Lake City Olympics scandal, from 11-11:25 a.m. Thursday, May 31.

Other presentation topics include NFL Europe, racial attitudes and the 1998 home run race, and fans' psychological commitment to sports teams.

For more information, call Case at 683-5962 or consult the conference Web site at web.odu.edu/nassm.

This article was posted on: May 23, 2001

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