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Responding to one of the fastest growing fields in today's economy,
Old Dominion University's College of Business and Public Administration will
introduce new bachelor's and master's degrees in electronic commerce.

The university is one of a select few institutions to offer a graduate degree and
possibly the first university in the country to feature an undergraduate degree
in the discipline.

"Old Dominion will be on the cusp of one of the most fundamental changes in
business operations and strategy that has occurred since World War II," said
President James V. Koch, who will teach an economics course in the new program.
"Indeed, some say it will change every aspect of how firms do business. Old
Dominion students will be at the forefront of these changes and be poised to
take advantage of them."

Beginning this fall, Old Dominion will introduce an e-commerce concentration in
both its undergraduate and graduate programs. Also, a proposal is being forwarded
to the State Council of Higher Education for Virginia to add new, free-standing degree
programs in e-commerce, a process that takes approximately six months. The new
degree programs should take effect in fall 2000.

Both the bachelor's of science and master's of science in e-commerce will
provide students with extensive training and education in all facets of using
technology to manage a business. Both programs consist of core technology
courses, such as supply chain management, information systems and programming
with C++, plus courses in major business components of e-commerce, including
legal issues, data mining, marketing on the Internet and economics of

"Our programs will teach students to apply business principles to this
new-frontier technology," said J. Taylor Sims, dean of Old Dominion's College of
Business and Public Administration. "Through these courses and degree programs,
we will provide students with the knowledge they need to keep pace with the
revolutionary changes that are happening -- and about to happen -- in the business

A unique aspect of the Old Dominion program will be the E-Commerce Computer
Lab and Center, a site and support center for area industry to work with
students and faculty to develop and test e-commerce infrastructure. Coupled with
the university's Career Advantage Program, which guarantees undergraduates an
internship in their field of study, students in the new degree programs will
receive hands-on experience and a close-up look at the rapidly changing
technology impacting Internet business.

"Entire industries are being reshaped or even eliminated by e-commerce. Our
students must be prepared to work and compete in such a world," noted Koch,
adding that e-commerce is one of the areas of the country's economy where the
most new jobs are available. "In 10 years, e-commerce majors will be as common
as computer science majors are today," Koch said. "No school will be without one."

This article was posted on: January 28, 2000

Old Dominion University
Office of University Relations

Room 100 Koch Hall Norfolk, Virginia 23529-0018
Telephone: 757-683-3114

Old Dominion University is an equal opportunity, affirmative action institution.